EdTech · 2025
A lead engine that tripled qualified enquiries
SEO landing pages, a multi-step counselling form, CRM pipeline and instant WhatsApp follow-up for an education provider.
3.2×
Qualified leads
BrightPath Academy
- Qualified leads
- 3.2×
- Lead response time
- < 2 min
- Cost per lead
- −48%
The challenge
Leads arrived through scattered forms and phone calls; counsellors followed up hours later and conversion was unpredictable.
The system we built
We launched course landing pages targeting high-intent keywords, a multi-step qualification form, HubSpot pipeline with lead scoring, and automated WhatsApp + email nurture.